In just three short months, Porch is already taking the remodeling industry by storm. The startup announced a strategic partnership with Lowe’s that will supply the employees at some of the store’s locations with tools that will allow them to use the new app’s network to connect customers with local professionals, according to this article from Inman. Say You Want to Hire a Fort Myers-Based Interior Designer This is how…
A video-centric site doubling as an agent directory and listing portal is the new real estate tool on the block. RealBiz Media Group has announced its national launch of Nestbuilder.com, according to Inman. “Nestbuilder.com’s mission is to both empower the real estate agent and to connect the homeowner/homebuyer directly with the agent in a personalized and meaningful relationship without interference from large, impersonal, third-party lead generation sites,” said Steve Marques,…
Have you ever heard anyone say that green is the new black? Going green is a trend that has been sweeping the nation for quite some time now and it has no intention of stopping. And real estate is slowly, but surely hopping on board. Recently more homebuyers have been seeking out “green homes”. And according to the U.S. Chamber of Commerce Small Business Nation, going green means taking steps…
Many CEO’s want to manage their business’ social media presence, but they don’t know where to begin. How do you carve out a block of time when just thinking about carving out a chunk of time dedicated to social media each day just seems stressful? And once you do find time, how do you use it effectively? Using these helpful tips from Moz, we’ll give you some pointers. But First,…
Now kids are practically born with an iPhone in their hands and assigned a Twitter handle before they’re born. The older generation is not as tech savvy. Perhaps this is because they’ve never had to deal with a barrage of connected devices the way the younger generation seems to take it in stride. One could offer countless arguments about the digital revolution and its effects on society, but one thing…
Users in 22,500 neighborhoods (one-in-seven in the country) are using Nextdoor, “The Facebook of your neighborhood”, to cultivate leads, according to this article from Inman.com. Nextdoor’s customer base has increased by 400 percent over the last 12 months, according to CEO and founder, Nirav Tolia. It is also versatile. City government and law enforcement officials can benefit from it as well as neighborhood residents, homebuyers and real estate agents. At…
Helicopter drones have made their grand entrance onto the real estate stage and are slowly, but surely becoming indispensable to the industry. Before drones, agents snapped pictures of a home and tacked them onto their website. Easy enough, right? Drones are a much more dynamic way for agents to introduce the home to potential new buyers. With helicopter drones, potential new home buyers get a 360° view of the surrounding…
2014 is the year of social media. And social media is a great way to increase your leads, become a community expert and gain brand exposure. What Makes a Good Social Media Strategy? According to this article from Inman, what makes a good social strategy is consistency, relevancy and not being afraid to try new things. You want the online community to see you as an expert on real estate…
In the world of SEO, it’s all about who you know or where you link to. Some SEO’s think guest posting/blogging is a godsend while others take advantage of it. However, it’s easily pretty easily to tell the difference between white hat and black hat guest posts. The Head of Google’s Web Spam team, Matt Cutts says that when his team reviews spam reports, there is usually a clear distinction…
It seems like smart technology is in everything these days. Google recently came out with the much anticipated Google glass. Rumor has it smart contact lenses are going to be the next big thing. And this article from Inman on how to show and sell a smart home says smart technology is now making an appearance in everything from crockpots to bicycle wheels. After all, it is the information age.…