So you want to use social media to expand your reach and cultivate leads, but you don’t know how to go about it, huh? Don’t worry. We can help. ReatorMag.Realtor.org used Jon Sterling as an example to show how lucrative social media can be. He didn’t capture a lead through paid online advertising or through social marketing. He simply made a new connection with someone on LinkedIn who happened to…
Social media is the TV of the 2000s. In the ‘60s, families gathered around the TV with their eyes glued to the screen waiting for the next tidbit of news on whatever was going on in the world at the time. Fast-forward 56 years later. The smart phone is glued to the average person’s hand and social media, often used in conjunction with a smart phone, is rapidly becoming THE…
Rebranding your company takes work. Scratch that, a lot of work. But it’s worth it and totally rewarding if you do it right. Thankfully for you, this post is all about doing it right, with a little help from our friends at Moz, of course. Lesson number one: Start early. And don’t save your social media sites for the last minute. You’re probably going to have to work with other…
2014 is just around the corner and it’s getting to be almost impossible to avoid the hype of social media for one more year. Social media can help almost any business, person or brand market itself—especially real estate. How Social Media Can Take Real Estate to the Next Level Brand exposure Referrals Connecting With Other Professionals Before we dive into the nitty gritty, we should probably tell you what social…
A video-centric site doubling as an agent directory and listing portal is the new real estate tool on the block. RealBiz Media Group has announced its national launch of Nestbuilder.com, according to Inman. “Nestbuilder.com’s mission is to both empower the real estate agent and to connect the homeowner/homebuyer directly with the agent in a personalized and meaningful relationship without interference from large, impersonal, third-party lead generation sites,” said Steve Marques,…
Many CEO’s want to manage their business’ social media presence, but they don’t know where to begin. How do you carve out a block of time when just thinking about carving out a chunk of time dedicated to social media each day just seems stressful? And once you do find time, how do you use it effectively? Using these helpful tips from Moz, we’ll give you some pointers. But First,…
Now kids are practically born with an iPhone in their hands and assigned a Twitter handle before they’re born. The older generation is not as tech savvy. Perhaps this is because they’ve never had to deal with a barrage of connected devices the way the younger generation seems to take it in stride. One could offer countless arguments about the digital revolution and its effects on society, but one thing…
Today Rand Fishkin’s Whiteboard Friday on the Moz Blog covered earning the amplification of influencers. Everyone wants to either be an influencer or be on an influencer’s good side. Becoming an influencer takes a lot of work. You must have the ability to post fresh, relevant and consistent content while establishing relationships and gaining credibility on the web. It’s practically a full-time job. How to Earn the Amplification of Influencers…