So you want to use social media to expand your reach and cultivate leads, but you don’t know how to go about it, huh? Don’t worry. We can help. ReatorMag.Realtor.org used Jon Sterling as an example to show how lucrative social media can be. He didn’t capture a lead through paid online advertising or through social marketing. He simply made a new connection with someone on LinkedIn who happened to…
The way we do business is changing. Five years ago no one would have cared if you didn’t have a website, but today, a good website not only helps set you apart; it also helps creates more business. What do you need to be successful after you’ve made your website? A Google Analytics account, of course. By the end of this Inman article, we hope you will learn be able…
Raise your hand if your lead didn’t convert. Just because a lead didn’t turn out to be an instant connection doesn’t mean it’s not a real buyer/seller on the other end. Some leads are just curious and not looking to buy—yet. You may have caught them at a bad time. Or they may need more convincing. Whatever it is, don’t give up. But don’t be too pushy either. The author…
Users in 22,500 neighborhoods (one-in-seven in the country) are using Nextdoor, “The Facebook of your neighborhood”, to cultivate leads, according to this article from Inman.com. Nextdoor’s customer base has increased by 400 percent over the last 12 months, according to CEO and founder, Nirav Tolia. It is also versatile. City government and law enforcement officials can benefit from it as well as neighborhood residents, homebuyers and real estate agents. At…