Getting Branded Search Results Right

Getting branded searches right can be a bit tricky. This is the “Whiteboard Friday” video on branded searches from Moz, which this post is based off of: Moz says you want the user to either land on your website’s home or product page because these are the top two pages that should rank in Google search results. They say that because these are the pages that will funnel users to…

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Make Your Open House Work for You

Thanks to technology, open houses are a great way to bring in buyers and potential clients for these reasons: Brand Yourself, Brand Your Property One of them, according to Inman, is branding. Multimedia marketing builds the brand of a product, and your product is your listing. Effective open house marketing includes posting on the MLS; syndicating to as many websites as you can; targeted social media posts; inviting the neighbors;…

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Make a Home Page for Success

The New Year is the perfect time for fresh starts, new beginnings and a brand recognition update. We’re talking about revamping a long forgotten, dormant home page. After all, a home page is a potential client’s first impression of the brand or person they could be working with later on down the road. Realtors, a successful website and home page can do wonders for your business. Help! How Do I…

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