Could Facebook Ad Campaigns be the Lead Generator of the Future?

Adam Nelson has crafted a model of Facebook marketing, according to this article from Inman, that has started to gain some traction at his company, Gilbert. Nelson says the model produces unusually qualified leads by pairing the social network’s highly targeted advertising with the lead-capture capabilities of Stone Path Real Estate’s website and a customer relationship management (CRM) system both developed by Kunversion. “Even the agents that have had very successful…

Read more